![]() A month after successful launch, CSR2 download numbers still lead the mobile racing category To find out the answers to those questions, we examined CSR2’s usage and revenue results using insights from SurveyMonkey Intelligence, comparing its performance to other popular mobile racing games including Real Racing 3, Racing Rivals, Asphalt 8: Airborne, Need for Speed No Limits, and the original CSR Racing. In its review, Polygon claimed “CSR2 obliterates the line between tablet and console graphics.”īut could a visually-impressive racing game keep users engaged and paying once the initial “wow factor” wore off? And if so, could CSR2’s results signal that Zynga’s acquisition of NaturalMotion is finally starting to pay off? Finally last month, CSR Racing 2 (or “CSR2”) launched on mobile devices, prompting high praise for its striking visuals. Investors appeared to endorse the (expensive) move to expand Zynga’s mobile portfolio with polished, “wow factor” games, sending the shares of the company 22% higher.įor the next two years, the NaturalMotion division failed to release any major new games and saw revenues from existing games decline. Led by then-CEO Don Mattrick, Zynga acquired NaturalMotion, the maker of mobile hits like CSR Racing and Clumsy Ninja, for $527 million in early 2014. CSR Racing 2 usage and revenue results: Is NaturalMotion finally paying off for Zynga? ![]()
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December 2022
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